The Wisconsin Herd has fired head coach Jordan Brady and his entire coaching staff except for Sidney Dobner, who will remain with the organization.
“We greatly appreciate Coach Brady and his staff for their efforts the past two seasons,” Herd General Manager Dave Dean said in a written statement. “While they have played a significant role in the organization’s growth on the court and in the community, we feel it’s in the best interest of the Herd to explore other options. We will begin a search for our next head coach immediately and wish Coach Brady and his staff all the best.”
The Herd, the G-League affiliate of the NBA-leading Milwaukee Bucks, finished dead last in the Eastern Conference, posting a 12-38 record despite having talented players like Bucks assignee Christian Wood and US National Team player Xavier Munford.
In spite of the tough season, fans turned out — Herd officials say 14 of 24 home games were sellouts, including nine consecutive sellouts to close out the season.
Dobner is as assistant coach and video coordinator, according to her LinkedIn profile. Herd officials did not specify whether she would remain in that role or take on a new one.